The Brand Hong Kong signature must always be applied<br>thoughtfully, carefully and appropriately. The examples on<br>this page illustrate incorrect use of the signature.<br> Never flip the Dragon symbol in print.<br> Never place any other graphic device around<br> the signature.<br> Never rearrange the colour gradation of the logo.<br> Never change the typography in the signature.<br> Never reposition and resize the signature elements.<br> Never distort the shape and proportion of the signature.<br> Never reproduce the signature on a complex<br> background or a background that does not offer<br> sufficient contrast.<br> Creating an outline around the signature is not preferred.<br>Note: Final decision on application of the BrandHK signature<br>is subject to approval by the BrandHK Management Unit.
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