Close your eyes. Think about a happ

Close your eyes. Think about a happy memory. What do you see? What do you smell? Do memories smell? Haraid Vogt and Avery Gilbert think so. Smell and memory are very important to them. Why? They sell smells.
Who do they the smells to? And how can they sell a smell? Businesses come to Vogt and Gilbert for help. Vogt and Gilbert find a smell to go with the business's product. For example, Vogt and Gilbert worked with and expensive hotel in New York City. They developed a smell like expensive cologne (科隆香水) for the hotel's owners. Then they put it in the air of the hotel hallway. Why did they choose the smell of cologne? A lot of businessmen stay at that hotel. The hotel's owners want their guests (客人) to feel like they are in an expensive men's club. And rich men wear expensive cologne.
Using smell to sell things is not new. Bakers know that the smell of baking bread brings in customers. They always make sure that people on the street can smell the baking bread. Chocolate makers do the same thing. And of course perfume (香水) makers sell smells.
In the past, only the food and perfume businesses used smell to sell their products. But today, more and more businesses are trying it, from hotels to airlines (航空公司). Some companies put a special smell on the advertisement that they send to customers. For example, one car company uses a perfume on their booklet that smells like a new car.
But do smells really sell? The answer seems to be yes. Smells become a part of our memories. And memory is important in sales, why? When customers remember the name of a product, they usually choose it again. But there are a lot of choices these days, so it isn't easy to remember product names. That's why smell is important. It helps people remember.
In the future, will different computers and televisions have different smells? Vogt and Gilbert think so. They are sure that one day, most businesses will use smell to sell

結果 (中文) 3:

闭上你的眼睛。想想快乐的记忆。你看到了什么？你有什么气味？回忆气味？沃格特和埃弗里haraid吉尔伯特这样认为。气味和记忆对他们很重要。为什么？他们卖的气味。谁做他们的气味？他们又如何能卖一股味道呢？企业来帮助沃格特和吉尔伯特。沃格特和吉尔伯特发现一味去与商家的产品。例如，沃格特和吉尔伯特曾与在纽约市贵酒店。他们开发了一种闻起来像古龙香水（科隆香水）为酒店的业主。然后他们把它放在酒店走廊的空气里。为什么他们选择了科隆香水？许多商人住在那家旅馆。酒店的所有者希望他们的客人（客人）觉得他们是在一个昂贵的男人俱乐部。和富人穿昂贵的科隆。用气味来卖东西不是新的。面包师知道烤面包的味道带来客户。他们总是确保街上的人能闻到烤面包的香味。巧克力制造商也做同样的事情。当然，香水（香水）制造商出售的气味。在过去，只有食品和香水企业使用的气味来推销他们的产品。但今天，越来越多的企业正在尝试它，从酒店到航空公司（航空公司）。一些公司在广告上放了一种特殊的气味，他们向顾客发送了一种特殊的气味。例如，一家汽车公司在他们的小册子上使用了一种香水，闻起来像一辆新车。但闻起来真的卖吗？答案似乎是肯定的。气味成为我们记忆的一部分。和记忆是重要的销售，为什么？当顾客记住产品的名称时，他们通常会选择它。但这些天有很多的选择，所以不容易记住产品名称。这就是为什么气味是很重要的。它帮助人们记住。将来，不同的电脑和电视机有不同的气味吗？沃格特和吉尔伯特这样认为。他们相信有一天，大多数企业都会用气味来推销