Long history of marketing and customer experience the full path to understand the most complete. They can use the expertise in this area, and to get along with colleagues in various departments. Marketing can start from the play itself long recognized the strengths of leadership forward with confidence. The story happened to me a friend, for example, electronic engineers for their professional is no doubt, however, did not sell high-quality products to let other people know, chief marketing officer must be a thorough understanding of the operation of the product as well as market trends, so I that the company should pay attention to the important and long marketing to good use.
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