In terms purpose of study, this study is an inductive research as it aims to explore the phenomenon in connection with future anticipation. This study also aims to explain the cause and effect relationship (Blaikie, 2010). The research was conducted in three areas known as large Batik producers such as Pekalongan , Lasem and Solo in Central Java. Those three locations were selected because in this region there are many batik SMEs , both exporters and those which has not already done so.