In the last few years we've seen a distinct trend in photography: the rise of mirrorless cameras. With fewer moving parts, these cameras are smaller, lighter, and less imposing than their DSLR cousins. They're also quieter and offer faster performance.
Somehow, Canon — which has dominated global camera sales for the last 13 years — has almost completely missed this trend. Global mirrorless camera sales were up 16.5 percent this year, while DSLR sales were down 15 percent. Yet Canon has just one line of mirrorless camera to its name, the Canon EOS M series, and it's done a poor job of cultivating these cameras since their inception in 2012. (For instance, the company has somehow only afforded them a very meager lens lineup for the M series, even though Canon's DSLR lens system is reputable and vast.)
Canon has largely missed another recent trend, too, which is the application of retro film camera stylings on modern camera bodies. Companies like Fujifilm and Olympus have owned this style in the last few years, releasing top quality digital mirrorless cameras that — thanks to brushed metal finishes, metal knobs, and rubber grips — are also easily mistaken for their film camera progenitors.