In the aspect of production, there are still problems regarding both the materials available in the area, as well as aspects of labor. Raw materials still look for into other areas such as Jogjakarta or Pekalongan. Professional manpower is very hard to come by, only the old and the female labor while young workers prefer to work in other sectors outside the area. According on Rahab et al., (2013) shown that promotion and advertising of batik banyumasn is still lack, most of batik banyumasan owners still do direct sales or entrust their products with the seller at a traditional market in the local area. The exhibition, which also followed a simple exibition held by the local government so who can buy the product just people around. This is due to lack of capital to finance the larger exibition, in addition to the lack of skilled professionals in the field of promotion and sales.