Victoria"s Secret each year will set aside a sum of money for the new products to provide support, first of all, it will establish the professional team to help develop new products, such as hiring designers, textile experts, technicians and ergonomic experts design and production work. In addition, the products will be carefully selected and tested, to ensure that the product can bring consumers comfortable wearing experience. When the product is completed a series of tests, it will try to put the product into the market, to observe the extent of consumer acceptance and love. Moreover is the beginning of the work of publicity, including the invitation of the model as a spokesperson and show on the underwear show, etc., to increase the exposure rate of products to attract customers to buy.
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