The student interested in conducting ethnographic research may find useful texts by Fetterman (2009), LeCompte and Schensul (2010), Madden (2010), Madison (2005), O'Reilly (2012), Schensul (2011), and Van Maanan (2011). Kozinets (2015) and Boellstorff, Nardi, Pearce, and Taylor (2012) discuss approaches to online ethnography.