IntegrityThe principle of integrity states that psychologists strive to be honest, accurate, and truthful in teaching, research, and all other professional activities.Psychologists conduct studies to uncover the mysteries of behavior—to acquireknowledge that will advance our understanding of behavior. To accomplish thisgoal, the scientist must not only conduct quality research but must also truthfully report the research conducted. Both of these components are integral tothe discovery and promulgation of truth. Poorly designed and executed studieslead to questionable information, whereas well-designed studies lead to validinformation that contributes to the psychological knowledge base. Truthfullyreporting the results of research also contributes to a valid knowledge base.Integrity speaks directly to the issue of presenting fraudulent results that wediscussed earlier in this chapter. As stated earlier, faking or altering scientificresults has no place in science.