It has become noise and clutter, not communication.Individuals and small businesses used to say that the internet and social media leveled the playing field — that they could occasionally toss in a mention about their product or service on their personal pages or blog and no one would mind. But now, everyone uses social media for that purpose. Every day, you get messages about free webinars, free teleseminars, free BlogTalkRadio shows, free reports, free white papers, and free downloadable ebooks. People beg you to take their giveaways. It’s all noise and clutter.