1. Host an EventIf you are a new service in the area, you might try an event that is open to the public, no RSVP required. The goal here is to let folks see your facility and just know you are there. Event ideas might include an open house, a BBQ or an arts fair. The idea is a low-pressure way for families to see your place while spending quality time with their family.If your service has been around a while, you may want to focus on events that build your credentials in early education. That might be a workshop on some aspect of parenting or a guest speaker on some aspect to early education that appeals to parents — dealing with tantrums, ideas to improve eating habits, etc.In all cases, be sure to have material folks and take away such as brochures and even registration forms. Use the events to collect emails also — a page on a clip board will do — so that you can touch base in the future.