Indicate how a bank’s core deposits differ from its “hot money” or volatile liabilities in terms of interest elasticity. What factors are relatively more important for attracting and retaining core deposits as compared with purchased funds?
Core deposits are less sensitive to interest rate movements. They are interest inelastic.
Volatile liabilities are more sensitive to interest rate movements. They are interest elastic.
The factor that is more important for attracting and retaining core deposits:
The quality of service provided by the bank. For instance, does the bank have many branches, ATMs close to home and place of work, the help services available from the bank, the costs associated with the account and the likes.
The factor that is more important for attracting and retaining purchased funds:
The interest rate provided on the purchased funds. The higher the interest rate paid the more purchased funds the bank will attract.