The results are also evident that that user satisfaction and perceived value both positively influence intention to reuse and eWOM. Wang (2008) proposed that concepts related to customer loyalty (i.e., intention to reuse) can be integrated into the EC systems success model. Our results support and extend Wang’s model by finding that in addition to intention to reuse, eWOM is another factor reflecting customer loyalty. In the context of hedonic usage of apps, Hsieh and Tseng (2015) found that the success of mobile instant messaging apps depends on whether users disseminate positive eWOM to friends. Our research contributes to the literature by finding that eWOM is also a key success factor for catering apps in utilitarian contexts.