Most visions suck. They’re boring, they reenforce the status quo, full of corporate jargon, bureaucratic mambo jumbo and far too bland to drive any real change.
If a leader is to inspire and enlist others to their cause, they need an effective vision. This then raises the question, “What makes an effective vision?” The following characteristics will help you develop a vision that is meaningful and compelling, it will help you avoid ending up with a vision that sucks. That is a vision that is vague, lacks ambition, tries to be all things to all people and void of meaning. Use these characteristics to help you evaluate your current vision and if necessary to guide you in creating a new one.
Most visions suck. They’re boring, they reenforce the status quo, full of corporate jargon, bureaucratic mambo jumbo and far too bland to drive any real change.If a leader is to inspire and enlist others to their cause, they need an effective vision. This then raises the question, “What makes an effective vision?” The following characteristics will help you develop a vision that is meaningful and compelling, it will help you avoid ending up with a vision that sucks. That is a vision that is vague, lacks ambition, tries to be all things to all people and void of meaning. Use these characteristics to help you evaluate your current vision and if necessary to guide you in creating a new one.
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