Agricultural supply chains are inflexible and inefficient, says Agridigital CEO Emma Weston.“Despite farmers being key players, they are often given the least say. Agriculture missed out on the benefits of the first wave of the internet due to a lack of connectivity and technical skills. Blockchain has been coined the ‘second coming’ of the internet, and we want to ensure agri-supply chains do not miss out again,” says CEO and co-founder of the Australian platform Agridigital, Emma Weston.Agricultural supply chains very complexShe emphasises that agricultural supply chains are very complex. “There’s a real lack of transparency and trust between supply chain participants. As a founding team we looked to blockchain to create ‘digital trust’ in supply chains.”The AgriDigital platform is a cloud-based, multi-participant commodity management platform. All players across the agricultural supply chain – farmers, buyers, storage operators, and in time, even consumers – can operate and interact on the platform for the transaction of their commodities.