Investigating Factors Influencing Consumers’ Impulsive Buying and Purchase Intention in the Live Streaming Platform - from the Perspective of Perceived Value
Investigating Factors Influencing Consumers’ Impulsive Buying and Purchase Intention in the Live Streaming Platform - from the Perspective of Perceived Value
Investigating Factors Influencing Consumers’ Impulsive Buying and Purchase Intention in the Live Streaming Platform - from the Perspective of Perceived Value