4. Learning through Experimentation and Prototyping: this module is aimed to create skills for learning by experimentation and prototyping. Students get exposed to cases and methods about prototyping and experimentation, and the consequences of failing as soon, as much and as cheap as possible in order to (i) learn as much as possible about what might not work, and (ii) decrease the probability of failing in the market (after launching a new product or service).5. Process Design and Improvement: The last module focuses on examining the execution of an innovation process, improving it, and allowing the organization for continuous improvement of its innovation routines. Figure 3: Course Modules