PC1. I am willing to go to extra effort to find lower pricesPC2. I will grocery shop at more than one store to take advantage of low pricesPC3. The money saved by finding low prices is usually not worth the time and effortPC4. I would shop at more than one store to find low pricesPC5. The time it takes to find low prices is usually worth the effortSale pronenessSP1. If a product is on sale, that can be a reason for me to buy it SP2. When I buy a brand that is on sale, I feel that I am getting a good deal SP3. I have favorite brands, but most of the time I buy the brand that is on saleSP4. One should try to buy the brand that is on sale SP5. I am more likely to buy brands that are on sale SP6. Compared to most people, I am more likely to buy brands that are on special Purchase intentions:PI1: I am willing to buy EDBP perishable foods in the future PI2: I plan to purchase EDBP perishable foods PI3. I will make effort to buy EDBP perishable foods