U.K. exporters are clearly conserva

U.K. exporters are clearly conservative in their strategic approachto overseas activities, at least in their short term planning.With efficiency and differentiation strategic intentions analogousto exploitation and exploration, these firms show a clear preferencefor exploitation over exploration and this appears to bestrengthened when they have already achieved a clear strategicposition in the overseas market—efficiency or differentiation.Greater insights are gained by examining the role of marketing capabilitiesvis-à-vis that of market performance. In an attempt tobreak the “circle of efficiency” observed, managers should lookinto nurturing those elements that contribute to a more explorative,differentiation approach in terms of information gatheringand product development capability. Firms that are up to datewith developments in the overseas markets are certainly keenerto pursue differentiation avenues for their products.

結果 (繁體中文) 1:

U.K. exporters are clearly conservative in their strategic approach
to overseas activities, at least in their short term planning.
With efficiency and differentiation strategic intentions analogous
to exploitation and exploration, these firms show a clear preference
for exploitation over exploration and this appears to be
strengthened when they have already achieved a clear strategic
position in the overseas market—efficiency or differentiation.
Greater insights are gained by examining the role of marketing capabilities
vis-à-vis that of market performance. In an attempt to
break the “circle of efficiency” observed, managers should look
into nurturing those elements that contribute to a more explorative,
在信息收集方面的差異化方法
和產品開發能力。公司是最新的
，在海外市場的發展肯定更熱衷
於追求差異化的途徑為他們的產品。

結果 (繁體中文) 2:

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結果 (繁體中文) 3:

U、K.出口商的戰畧方針顯然是保守的
去海外活動，至少在短期內。
與效率和差异化戰略意圖類似
對於開發和勘探，這些公司表現出明顯的偏好
對於過度勘探的開採
當他們已經實現了明確的戰略目標
在海外市場的地位，效率或差异化。
通過研究行銷能力的作用，可以獲得更深刻的見解
相對於市場表現。試圖
打破觀察到的“效率圈”，管理者應該
去培養那些有助於更具探索性的元素，
資訊收集的差异化方法
以及產品開發能力。最新的公司
隨著海外市場的發展，情况肯定更為樂觀了
為他們的產品尋求差异化的途徑。