ist euch das Thema bekannt bzw. seid ihr eingebunden? Etienne? Silke?
Ich kann mich erinnern, dass Etienne vor einigen Jahren darueber berichtet hat, dass er an Standards fuer Social Media (max response time etc.) arbeitet, glaube aber nicht, dass es hier darum geht, zumal Etienne ja von der Marketing Seite kam und nicht von Kommunikation / PR. Ich habe momentan keine Zugang zu den - anscheinend sehr umfangreichen - Dokumenten, weiss also nicht was drin steht und damit verbindlich werden soll. Ich verstehe aber Maria's Sorge, dass hier Social Media Richtlinien als verbindlich in den Welt gesetzt werden, ohne dass Marketing ausreichend beteiligt war, obwohl die Marketing Abteilungen ww wahrscheinlich den Loewenanteil der Social Media Kommunikation haben (Brasilien hatte fuer 1 Mio. Follower ja sogar einen CTAward bekommen).
the subject is known or are you involved? Etienne? Silke?I do remember that Etienne has reported a few years ago, that he on standards for social media (max response time etc.) works, but do not think that it comes here, especially as Etienne came from the marketing page and not by communication / PR. I have currently no access knows so not what it is - apparently very extensive - documents, and thus to be binding. I understand but Mary there was concern that here social media be used guidelines as binding in the world, without any marketing sufficiently involved, although the marketing departments ww probably the lion's share of the social media communication have (Brazil had gotten even a CTAward for 1 million followers).
正在翻譯中..
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is you the topic known or are you involved? etienne? silke?i remember some years ago about "has reported that he on standards for social media (max response time, etc.), but i do not believe that this is because of the marketing side came in and not by communication / public relations. i don"t have access to the - it extensive documents, don"t know what"s in it, and thus should be binding. i understand, but maria"s concern that social media guidelines as binding in the world to be set without sufficient that marketing was involved, although the marketing departments of ww is probably the loewenanteil of social media communication (brazil had for 1 million. even a ctaward followers).
正在翻譯中..
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